match is the most widely-used online dating site in the world and has nearly 1.8 million subscribers.
It works in the most traditional way: Simply create a profile, check out your potential matches, send them a few messages and then arrange to meet for a date.
There are 40 million Americans using online dating websites and those users range from young to old.
Today, 27% of young adults report using online dating sites, which is up 10% from 2013, likely due to the influx of dating apps on smartphones.
Is it creating a new reality in which people actively avoid real-life interactions?
Of course, others have worried about these sorts of questions before.
For women, online dating statistics show that a woman's desirability online peaks at 21.
The approach seems to work with the upscale client base it's targeting.
At Consumer Affairs, we don't hear much about Successful Singles but what we do hear is pretty positive."I spent months online with no success.
It’s aimed at time-starved professionals, who due to busy work and social lives simply don’t have the time to date.
Lovestruck helps put you in touch with people who are near you – be it where you work or live – to save you precious minutes or hours travelling to and from a date. The experts say: Perfect if you are looking for love in the city and want to approach dating with an informal first meet in your lunch break or after work.